2009 ERA Day Two Wrap Up
Livemercial’s Hamlin Wins ERA Award
Before we begin our 2009 ERA Wrap Up, a well-deserved congratulations goes out to livemercial President of Production, Lynn Hamlin, for winning the 2009 ERA award for “Best Long Form of the Year.” Lynn won the award for her Executive Producer work on the “Kodak Easy Share Camera.”
(Jennifer Crawford wraps up Livemercial’s 2009 ERA “Pitch It to the Pros.” You’ll never guess who she runs in to. And, “no,” it wasn’t scripted)
The Final Day of the 2009 ERA D2C Convention became a bustle of activity starting with the networking lunch and running all the way through to the Gala Awards ceremony in the Versailles Ballroom at the Paris Hotel.
And livemercial was fortunate enough to have the majority of the action by their booth.
If you happened to float by livemercial booth #501 during the 2 o-clock hour, you saw CBS Radio’s The Big Biz Show interview livemercial CEO Johnny Mathis, legendary Pitchmen Anthony Sullivan, and the inventor of Cold Fire.
“The Inventor of Cold Fire?”
After the inventor of Cold Fire sprayed his forearm with the product, he took a well-lit blowtorch and ran the torch up and down his wrist. (yes, footage coming soon).
But Wait, There’s MORE!
Mr. Mathis got in on the Cold Fire action. And then Anthony Sullivan wasn’t about to get outdone so he endured the same treatment. And to finish it up, Billy Mays, III, had a run with the Cold Fire as well.
Nope, nobody got burned.
And before The Big Biz Show’s Sully had a chance to relax he was given the opportunity to interview one of his heroes:Â pitchmen legend Cathy Mitchell. Come to find out they both graduated from the same high school in San Diego.
The ERA Gala Awards at the Versailles Ballroom
CEO Johnny Mathis accompanied Anthony Sullivan, Billy Mays, III, and company as they made their way down the red carpet, stopping to answer media questions along the way.
After a wonderful, brisk dinner we were happy to hear that Lynn Hamlin, livemercial President of Production, won the ERA Best Long Form of the Year award for her work as Executive Producer on “Kodak Easy Share Camera.”
Special congratulations also goes out to Anthony Sullivan and Billy Mays as they shared the “Best Male Presenter” award for their work on Dual Saw.
ERA Gala Awards Finale for the Ages
And a respectful nod goes to Billy Mays, III. “Billy 3″ accepted the ERA lifetime achievement award for his father and gave a stirring speech before an attentive ERA crowd.
Livemercial ERA Wrap-Up post soon to follow…
