LIVE video from Ad Tech…

April 22nd, 2009

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Couldn’t make it to ad:tech San Francisco? Don’t worry, Livemercial’s got you covered.

We are going to report live from ad:tech about the latest trends and innovations in digital marketing, and how they will affect the Direct Response industry. Throughout the conference, we’re attending breakout sessions, talking to experts, and looking for information you need to know, such as:

• Techniques and tools to increase conversion rates
• Performance-based marketing trends
• Advances in paid-search technologies
• The latest in social-media marketing


Livemercial is live at ad:tech 2009, booth 1572!

April 21st, 2009

If you’re not using Online Direct Response now, you soon will be.

To show the benefits of Online Direct Response, our $1 million Genius Bar features online demonstrations for a select number of the 100 Livemercial product offers that have exceeded $1 million in online sales – including Topsy Turvey tomato planter, Aqua Globes, and Debbie Meyer Green Bags.

To show how Direct Response is a launching pad for national retail placement, our Retail Wall of Fame display features many of the Direct Response products Livemercial has represented, helping build sales and consumer awareness prior to retail launch – including PedEgg, Aqua Globes and Strap Perfect.

We’ll also talk a little about the “secret sauce” that Livemercial offers – and how it’s delivered an average of $600,000 in online sales every day, 365 days a year, for six years (that’s $1 billion, if you’re counting).
Stay tuned for more information…


Livemercial Reporting Live from Ad:Tech San Francisco 2009

April 20th, 2009

The Livemercial team will be reporting live from ad:tech San Francisco 2009 this week with all of the latest news and trends in the digital marketing arena. Our team will be exploring the show to bring you updates on:

* Conversion success stories and strategies to reach the increasingly elusive online consumer
* Marketing effectiveness and the necessary steps to improving accountability and returns to impact business performance
* Branding 3.0–Leveraging Digital to Drive Brand Preference
* The Secrets to Customer Acquisition—Data-Fueled Media and Lead Generation Strategies
* Trends and developments in search marketing
* And lots more!

So tune in to www.livemercial.com as we share our experiences, learnings and perspectives on the latest digital marketing trends and how these trends impact and drive direct response.

To get you a little more prepared for the excitement surround ad:tech San Francisco 2009, here’s another keynote video from ad:tech San Francisco 2008. The speaker is Jon Fine, Media Comlumnist, BusinessWeek.


Next Stop – Ad:Tech San Francisco 2009

April 12th, 2009

The 2009 International Home and Housewares Show definately lived up to its billings. From the exhibits to the adventures, the people, the outings…The livemercial gang had so much fun that we can’t wait for 2010. Check out the fun we had at the 2009 Home and Housewares Show.

What’s Up Next for Livemercial?

One of the industry signature events – Ad:Tech San Francisco 2009.

livemercial is headed to ad:tech sanfrancisco 2009

During the dates of April 21-23, 2009, the biggest names in Technology, Adverstising, Marketing, and Commerce will be gathering at Moscone Center West in San Francisco, CA to share, commune, learn, and show off the latest inventions and ideas for the upcoming year. The guest list include  Fox Networks, At&T Interactive, Advertise.com, and more. Keynote speakers this year include Wikipedia founder Jimmy Wales, Digg founder Kevin Rose, and Julu CEO Jason Kilar.

To get a better idea about what this industry gala event is all about, please check out the below video from one of Jeffrey Hayzlett, Kodak’s Chief Business Development Officer discuss the evolution of Kodak during a keynote address at ad:tech San Francisco 2008.

If you are happening to attend, please check us out at booth #1572. Who knows what we plan on doing at ad:tech so be sure to check back here at blog.livemercial.com for updates on the fun and excitement we’re planning.