ERA Highlights Video Tribute
The excitement generated at the ERA convention regarding livemercial CORE was overwhelming. So much so that we caught some of it on video. Please take a moment and enjoy our montage to the livemercial experience during the 2008 ERA Convention in Las Vegas by viewing our special highlight video. And, of course, you’ll see Billy Mays in this video.
Check back to blog.livemercial.com for more news and updates regarding livemercial events, livemercial CORE and more…
livemercial virtual / online job fair October 17, 2008
Want to learn how to work for livemercial, the fastest-growing creative agency and technology company? Then go to your computer and join us Friday, October 17th, 2008 from 10:00 a.m. to 3:00 p.m. CDT (Chicago time) as livemercial hosts its first virtual online job fair. Presented by RecuriTV, chat with actual livemercial employees as you learn about the company, the benefits, the technology and internet marketing fields livemercial is a part of as well as the cutting-edge positions with which you can start your livemercial career. Interviews will be conducted during the virtual online job fair so don’t miss out!
To learn more about this fortuitous opportunity, along with how to register and how to attend the livemercial virtual / online career fair, visit the livemercial page on ejobfairs.net.
Want to learn about livemercial positions but can’t make the the virtual / online job fair? Visit livemercialcareers.com to see where and how you can fit into our growing family.
Livemercial Set to Revolutionize Online Direct Response Industry with CORE
The company unveils its turn-key, self-service direct response technology platform during the ERA Annual Conference underway in Las Vegas.
LAS VEGAS – (September, 2008) – LivemercialTM, the industry leader in single product direct response sales, has launched CORE, a turn-key solution that integrates the Internet, interactive voice response, online media and mobile direct response technologies and delivers them across a multichannel, self-service platform.
The proprietary technology platform was unveiled today at the Electronic Retailing Association (ERA) Annual Conference, where livemercial is offering demonstrations of CORE in Booth #501.
Livemercial has been incubating CORE for the past four years, investing millions in research and development of the disruptive technology that challenges traditional direct response marketing models. It allow marketers to manage all aspects of their online campaigns, including media buys, multivariate and A/B testing, order processing and comprehensive real-time reporting from a single web-based location.
“The CORE platform revolutionizes how direct response marketers do business and makes it easy for them to engage the $1 billion online consumer goods marketplace,†said Johnny Mathis Jr., CEO, livemercial, “CORE is not only a central point for all e-commerce channels that exist for direct response today, but also puts total control in the hands of the marketer, allowing them to do real-time tests and make changes on the fly without complex programming or the need for IT support.â€
The key to CORE’s success is optimization. Specifically, the platform optimizes each commerce channel to the type of media generating the order, taking the guesswork out of which offer, up-sell and price point is generating maximum response and revenues. CORE’s Optimization Engine also utilizes a complex data structure and analytics to allow marketers to optimize creative for maximize performance.
Built on a world-class infrastructure, CORE is designed to process huge media files and millions of transactions. Massively provisioned delivery centers connect directly to networks around the world so content is delivered instantly to buyers wherever they may be.
“With CORE, livemercial is taking a proactive role in transforming the direct response industry in a manner that will allow campaigns to be 100 percent Internet-driven and totally independent of TV,†said Peter Altieri, COO, livemercial. “The industry is changing and livemercial intends to be at the forefront of its transformation.â€
For a demonstration of CORE, visit livemercial, a platinum ERA member and sponsor of the ERA Awards Gala on Sept. 23, in Booth #501 during the ERA Annual Conference.
It’s here… livemercialTM presents… IVR • WEB • MOBILE
Complete Control—Livemercial CORE
Over the past five years, we’ve defined and perfected how Direct Response products are sold over the Internet. Today, we redefine Direct Response by putting the power of technology into YOUR hands. Livemercial CORE allows YOU to make changes to your IVR, website, or mobile marketing when YOU want.
CORE gives you the ability to optimize each commerce channel to the type of media generating the order. CORE takes your existing campaigns (television, internet, print and/or radio) and delivers the right marketing solutions for your IVR, website or mobile platform.
