It’s a fact that people check their emails more than any other activity when sitting at their computers. One creative entrepreneur, Johnny Mathis, developed a technology that takes advantage of consumers’ email habits and results in satisfying a missing link in advertising.

Now for the first time, advertisers will be able to send emails with their commercial spots right inside them — and it will work with every computer, every email service and at any connection speed. The system also allows for secure checkout for sales and is viewable by over 98% of the world wide web users.

Since Mathis successfully launched his new company, Livemercial, its streaming email video is taking the advertising world by storm.

This innovative technology allows any company the ability to broadcast a TV commercial right inside an email message. Advertisers who provide their videos for the Livemercial treatment can reach more than 20 million potential customers and actually complete online sales for about $10,000. There is no wasted time with buffering and the system provides for streaming video that is on in an instant for the end user.

CEO and Founder, Johnny Mathis, says not only does Livemercial provide the service of putting commercials into emails, but also serves as a virtual call center, an online media buying service and has the ability to optimize search engines to vault web sales to a new level. “Livemercial has been the first to complement the already burgeoning DR industry with a tried and proven system that is more cost effective than any other new method on the market today,” says Mathis.

The company provides a turnkey, hassle-free web solution for products by creating mini e-commerce sites for each product. These mini e-commerce sites, termed Virtual Call Centers, stream TV commercials inside a Verisign secured checkout. Sellers are excited and buyers are satisfied, because there are no distractions to take the focus away from the impulse purchase. This is why the approach works so well!

This proprietary approach generates higher conversion rates (click to sale) and greater up-sell rates (more people taking deluxe versions and up-sells), and delivers increased levels of revenue per order. The normal conversion rate for direct response web advertising is 2%; Livemercial’s is 30%!

“It’s not a question of whether putting a Web address in a direct-response spot will generate Web traffic. It’s a question of how well your Web site can convert that traffic into orders,” said Jordan Pine, director of marketing for IdeaVillage Products Corp. in Fairfield, NJ. “Before IdeaVillage partnered with Livemercial, our revenue from the Web was nominal, an afterthought. Since Livemercial, the Web has become a significant source of revenue for us with a return on investment as good as or better than our television campaigns.”

“By perfecting a simple yet effective way for consumers to purchase our products online — the Virtual Call Center concept — Livemercial has been a significant part of the success of our Finishing Touch personal hair remover, one of this year’s hottest products on TV,” Pine added. “The VCCs are exceptionally user-friendly, and the Livemercial technology that allows our latest commercials to play on our Web pages makes the site visually interesting enough to turn viewers into buyers.”

This fantastic technology is now sent out to one half a billion customers a month! The successes have been extraordinary. The company plans to stay on top as evidenced by sales that will exceed $5,000,000 in their first full year of operations.